Social media is a tricky business for those who employ staff. Although you cannot ban what people do in their own time you can control what they say about your business through Social Media. Social Media frenzies can tarnish a business through an employee having a bad day.
Often employees who think they are doing the correct thing can also tarnish your efforts to establish an online reputation. I often see employees posting advertising on behalf of the company they work for on social media with out the consent of their employer.
A social media policy is a document between your business and employees that establishes how social media will be used in relation to the position held by the employee.
There are many aspect of social media policy to consider. You need to consider what is allowed as well as what is not acceptable to your organisation.
If you like to learn more about Social Media Policies feel free to contact us.